Turn ad spend into real leads.
Meta Ads, funnels and creative testing.
Clearer data
for better leads.
I’m Siam — a Meta Ads & performance marketer. I build lead-gen campaigns and clean tracking that turn ad spend into qualified leads.
PxGTMGA4+
Clean data, every touchpoint.
Pixel, CAPI, GTM & GA4 done right.
80% qualified
Lead rate across campaigns.4.2× ROAS
Meta & Google campaigns.+683%Leads per month
−55% CPLCost per lead, study abroad
350+ leads
Education, real estate & legal.Trusted by 20+ clients
local & worldwide.
+
Less guessing.
More growth.
Meta AdsGoogle AdsConversion APIGoogle Tag ManagerGA4Looker StudioTikTok AdsMicrosoft Clarity
About
Not just an advertiser.
A growth partner.
Strategy, ads and tracking — handled end to end by one person who cares about your numbers as much as you do.
Siam Khan PialPerformance marketer · Dhaka, Bangladesh
Available for projects
I started out curious about why people click — and turned that into a career built on data, creative testing and measurable outcomes.
Today I run Meta and Google campaigns and build the tracking behind them, so every lead is counted and every taka or dollar is accountable.
Industries
EducationStudy abroadReal estateLegalE-commerce
Toolkit
Every tool, one person.
Meta AdsGoogle AdsPixel & CAPIGTMGA4Looker StudioMicrosoft ClarityCROCreative Testing
Services
What I do,
done simply.
Three things, done well. Every engagement is built around one goal: more qualified leads for less spend.
Lead generation
01Meta lead campaigns built for quality, not just volume — from audience research to the follow-up channel.
Media buying
02Full-funnel campaigns on Meta and Google, optimized for conversions and ROAS — not clicks.
Analytics & tracking
03Clean, deduplicated data your ad platforms can actually learn from — and dashboards you can read.
How a lead is wonClient campaigns
ReachThe right audience
ClicksScroll-stopping creative
Leads350+
Qualified80%
Instant FormsLanding pagesWhatsAppMessenger
Campaign performanceSelected client results
ROAS4.6×up from 1.2×
CPA−40%in 90 days
CPC−15%with +28% engagement
Tracking architectureLive data flow
+80% Event Match QualityZero tag gapsBrowser + server matched
Results
Real numbers,
real growth.
What happens when clean data meets steady testing. A few campaigns, before and after.
ConsultancyLead gen
Study-abroad lead generation
+683%more leads every monthCost per lead −55%
E-commerceDTC
Organic food brand turnaround
+283%revenue in 90 daysCPA −40%
Personal brandCreator
Creator audience growth
+2,150%audience growthConversion ratio +80%
Tracking
Clean data in,
better ads out.
Ad platforms optimize on the signal you send them. I build the tracking that makes that signal accurate.
+80%Lift in Meta Event Match Quality from a server-side CAPI setup with hashed customer data.
01Meta PixelPixel + CAPI with dynamic values
+
A live Purchase event firing with 14 parameters — dynamic order value, content IDs and hashed customer fields — verified as processed in Events Manager.
02Server-side GTMServer-side Conversion API
+
SHA-256 hashed email, phone, name and address pushed server-side through GTM — the setup behind an 80% lift in Event Match Quality.
03GTM + GA4Full-funnel tag audit
+
GTM Preview confirming every tag from PageView to Purchase fires correctly across Meta Pixel, server-side Meta and GA4 — with zero gaps.
04Event QAFull-funnel event timeline
+
PageView, Initiate Checkout and Purchase each logged twice — once from the server, once from the browser — then deduplicated automatically.
05Funnel matchingBrowser + server event matching
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Add to Cart, Initiate Checkout, PageView and Purchase all reconciled — browser and server events match before spend is scaled.
Process
Simple steps,
steady growth.
Four clear steps from first audit to steady, scalable results — so you always know where we are and what comes next.
1
Step 01Week 1
Audit
A deep look at your ads, funnel, tracking and competitors to find the biggest levers.
Growth audit
2
Step 02Week 2
Strategy
A clear roadmap with KPIs, channel mix, budget split and creative direction.
Growth roadmap
3
Step 03Ongoing
Execution
Fast launch, constant creative testing and weekly, data-led optimization.
Weekly reports
4
Step 04Month 2+
Scaling
Double down on winners, cut losers fast, and build systems that keep growing.
Scalable systemThe destination
Complete success.
Qualified leads, lower cost per lead and revenue you can predict.
Kind words
Trusted by founders
and learners.
We went from burning ৳50K a month with no profit to a steady 4× ROAS in under 60 days.
Ahsan Ahamed DeenFounder, Al-Nusra Mart
★★★★★In 3 months we hit our highest-ever MQL numbers. He understands your business and builds growth systems.
Abdullah MamunFounder, Magency
★★★★★His mentorship changed how I think about marketing. He makes agency-level frameworks easy to use right away.
Mst Ema SultanaDigital marketer, student
★★★★★Ready to grow?
Let’s turn ad spend
into real growth.
Book a free 30-minute strategy call and leave with a clear action plan — whether you hire me or not.